How to Manage a High-Volume Blog With Your Small Team [PODCAST]

How to Manage a High-Volume Blog With Your Small Team [PODCAST] Have you ever wondered how far ahead you should plan your content schedule and how you should manage your workflow? What do you do to keep everything running smoothly when unexpected projects pop up?   It’s a common challenge and one that many business-owners have struggled with. Today we’re going to be talking to our in-house expert, ’s own Ben Sailer. He’s our blog manager and the one who sends out the emails that you probably receive. We’re going to talk to Ben about planning ahead, keeping on top of your workflow, and honing your publishing process. What Ben’s position as the blog manager of entails. How far ahead Ben plans and how much content he has ready to go at any given time, as well as his thoughts on why planning ahead is important. How communicates with the marketing team so everyone is in the loop at all times. How often the marketing team is publishing content and how they correlate what they’re posting to the day of the week. How Ben gets guest authors and why they are an important addition to the in-house team when it comes to producing content. How the team stays organized with so much going on and what a typical workflow looks like. Ben’s best advice for getting more organized and establishing a marketing calendar. Links: The Blog If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Ben: â€Å"We make a lot of effort to ensure that we don’t ever encounter the fire drill situation where we don’t have content clearly laid out.† â€Å"We do a good job making sure that everybody knows what’s coming up. Nothing should ever be a surprise to anyone.† â€Å"My single best piece of advice I would have is don’t get too overwhelmed.†