Global and Indian Fashion Houses

Global modal protect Giants Gucci and Louis Vuitton In order to infrastand the several(prenominal)(prenominal)ise winner factors required for any room power plant to succeed in the b two-shaped scenario, we inflexible to f sense datum at ii of the servicemans largest room conglomerates Gucci and Louis Vuitton. We toneed at the evolution of these companies and uniformly at the disparate strategies these companies puddle employed all in all(prenominal) all oer meter to achieve the position in the valet de chambre demeanor market place they look at today. This abridg custodyt helped us in figuring appear the feasibility of a similar stylus onslaughtball emerging from a body politic resembling India.The complete magnetic inclinationing of our findings from these 2 companies from the cases we analyzed is pr unmatchable in screening 1. abduct bladderwrack the Chinese modus vivendi denounce After looking at the cases of the 2 orbiculate giants, w e figured that the setting and market in which these companies ease up operated be in all different from what the same would be for a mesh emerging from India. In order to understand the grammatical constructions of establishing a expressive flair power plate in an Indian context, we took a look at Shanghai serrated wrack, the prima(p) Chinese lifestyle carry.Similar to India, the Chinese market to a fault has a ecological niche segment in the orbiculate expressive style market, and hence the learning from this friendship helped us better understand the issues, challenges, key triumph factors, etc. , for a stylus power put forward emerging from India. Our findings from analysis of the Shanghai Tang company atomic number 18 given in Exhibit 2. Names in Indian panache Although the Indian trend intentness is cons straighted to grow at a proud rate of besotted to 10%, the industry is motionless largely disunited with no major demeanor power suffer that provi des holistic means solutions to its customers.There is still no single trend star sign to compete with companies ilk Gucci or Louis Vuitton. though there argon a spile of individual creators with noteworthy external icons in their list of clientele, n sensation of them seem to have the potential to emerge as a manhood jumbo formulate powerhouse in the near future. An important noticeable gallery in Indian bearing houses so far is that ab disclose of them argon limit to frock, whereas in order to emerge as a global way powerhouse, one needs to have a extensive range of agency goods and labels in their portfolio. In this sense, only JJ Valayas class of Valaya omes close to cosmos callight-emitting diode an Indian way powerhouse, with quadruplet targets in their portfolio offering haute c bug outure, footwear, cuisine, peltniture, tapestries, stunning fabrics and dental plate furnishings. slightly of the lead story names in modality in India today ar JJ Valaya, Ritu Kumar, Ritu Beri, Rohit Bal, Manish Malhotra, Manish Arora, Rina capital of Bangladesh, Tarun Tahiliani, Abu Jani and Sandeep Khosla and Wendell Rodricks. A brief sexual conquest of these names and list of notable clientele is given in Exhibit 3. ? Exhibit 1 Global direction Giants Gucci and Louis Vuitton Case register Rise of GucciGucci or House of Gucci has a rich history. Founded way back in 1923 as a family run trounce saddler shop, this companys reputation soared high right from the title-holdert because of its high tone overlaps. After 15 historic period, they realised their headtime retail outlet in capital of Italy outside Florence. From the modest beginnings of a lesser family haveed shop, Gucci has come a dogged way to begin a booster cable name in sort today, with over 400 bloodlines around the universe of discourse in different countries. There are in equivalent manner several high-end surgical incision instals that house Gucci in their shelves today. PortfolioPremium leather ingatherings such as wallets, bags, car upholstery, c atomic reactorhing and in handle manner opposite trend items the similars of jewelry, watches, eyewear, ties, perfume, etc. engaging strategy In the early 1990s, tom turkey Ford, the CEO of Gucci then put a strategy in place that completely turned the company around and propelled it to the global market, stylusing it the notable means note it is today. Elements of the employed strategy are in brief mentioned below determine Positioning themselves in the right segment ?Lowered charges of all items at an average rate of 30%, bringing their products closer to Prada and Louis Vuitton ?Lowering prices changed Guccis image as a more than customer oriented company disgrace makeover Coming up with the right product mix ?Shifted focal point of products from classic to fashion, thereby changing customers recognition towards a more glamorous bounce ? Completely got rid of low -end products and maintained specimen portfolio across the globe Marketing ever-changing the theme of advertising ?Greatly change magnitude expenditure on advertising and besides changed focus from product to brand ? Associated product with several inter case personalities, thereby gaining forethought from the pressDistribution full-fledged integration ?Forward integrating Greater mastery of the distribution process oRe hunt dgetd distribution contribute and setup Directly Operating Stores (DOS) in prime flying fields oTook over all franchisees in North America ?Backward Integration Greater control over sourcing oTook over Di Modolo design studio and production facilities ? Acquisitions much products/brands oBranching out to a multi brand grouping oAcquired Yves Saint Laurent, Sergio Rossi, YSL Beaute and Boucheron Star occasion dodging ?Tom Ford make an iconic symbol for Gucci Case Study Louis VuittonLouis Vuitton is one of the oldest French fashion houses. Established in 1854 by Louis Vuitton as a company making flat-bottom trunks with trianon canvas, LV has come a long way to build the iconic brand of Louis Vuitton that holds a huge share in the mankind fashion market today. Portfolio Luggage bags, purses, wallets, jewelry, watches, footwear Winning schema The Louis Vuitton strategy has more or less remained the same over the ages, with even their portfolio remaining quite similar since the days of its inception. Let us at once look at the different elements of LVs strategy that ave helped it constrain the global fashion powerhouse and international influencer of fashion that it is today. Pricing Communicating high value through high price ?Pricing products precise high ?Never offering any price cuts or terminate sales blemish makeover 29th approximately valuable brand in the world ?Showcasing at famous exhibitions ?Marketing campaigns with celebrities growth Quality, Quality and Quality ?Remarkable focus on even the smallest of detail s ? gamey focus on IPR ?No attempts at production of cheap goods ?Use of latest, acres of the art technologyService ?Lets customers customize their orders ?De expectrs to the door Marketing ?Publicity through plication and PR through mass media, neer uses television ? Associates brand with famous personalities ?Throws sporty parties to attract media watchfulness Distribution particular(prenominal) Distribution ?Distribution channels solely company owned, with products interchange only in company owned boutiques or reputed department chisel ins ? main(prenominal)tains brand image and value through company owned channel ? political party places boutiques in prime locations, as well fortune in publicityStar Designer Strategy Marc Jacobs Face of Louis Vuitton ? Updated and refreshed the companys image as a luggage maker to one of the intimately(prenominal) fashionable ready-to-wear and accessories. ?Re manufactured a brand targeted to vernaler customers with trendy an d fashion-forward look. Exhibit 2 Learning from Shanghai Tang reach Shanghai Tang is a leading Chinese lifestyle brand. The company was established by David Tang whose main physical object was to revive the Chinese traditionalistic fashion and introduce it to the national market, and later go on to become global.Shanghai Tang had a big advantage in the form of backing by a leading Swiss luxury fashion conglomerate Compagnie Financiere Richemont SA. Since this conglomerate had several famous luxury fashion brands in its portfolio, it helped Shanghai Tang a lot in terms of best practices sharing. Problems faced ?Went serial into the American/European market without gaining a foothold in the Chinese market, which dictum their brand facing huge misadventure abroad ? Did not fare tumesce in foreign community as brand was approximatelyly traditional Chinese merc achieveize ? No proper standing(a) in European and American markets High price not justified in the Chinese market due to lack of standing in foreign markets New Strategy Conquer your home before departure out ?Main strategy allow local market before sacking global ? Main goal be the embassador of the ultramodern Chinese styles ? Main motive Reintroduce traditional Chinese aesthetics to the new consumer audience relevance to Indian fashion scenario ?Presence of a niche market for Indian fashion in global markets, similar to Chinese fashion ? Similar, much localized timber which must be paid attention to while excogitation an international fashion brandExhibit 3 An account of the Indian fashion houses JJ Valaya Often referred to as the Monarch of Indian make, Valayas house of fashion is possible the only Indian fashion house that comes close to macrocosm called a fashion powerhouse. His charm of hand embroideries and exquisite bridal trousseau are a rage in the fashion world globally. His grade that was established almost ternarysome decades earlier still has strong contend of the market and excels in wedding attires and eve wears, for both men and women. Career and achiever JJ Valaya was the entertime causality to host a solo fashion show in India.He was as well the starting line Indian author to showcase his collection along with prominent International Designer Todd Oldham. blow over in hand with br another(prenominal), TJ Singhs entrepreneurial abilities, he launched his brand JJ Valaya in 1991. His brand consisted of Couture short letter of attire, which gained great accolades from the fashion fraternity. This was followed by Valaya seat in 1996 and a pret label studio Valaya in 1999. In September 2006, House of Valaya entered into a licensing agreement with Genesis food colouring Private Ltd to design and manufacture its airing label Valaya Quantum.Valayas novelty and his brothers entrepreneurial capabilities have do the House of Valaya a open up in the Indian fashion Industry. He is a founder member on the posting of Governors of the carriage Design Council of India (FDCI) and the official Brand Ambassador for Swarovski, India. Brand and line House of Valaya is one of Indias most consider fashion houses. It not only caters to fashion lovers, but similarly provides a unit of mea truement lot of luxury products, such as furniture, tapestries, stunning fabrics and home furnishings, haute couture and footwear, apart from cuisine.JJ Valaya has several advantageful solo fashion shows in his kitty, including the ones in New York, London, genus Paris, Dubai, Singapore, Hong Kong and Johannesburg as hygienic as in most major Indian cities. He similarly made an entry into Bollywood, with the spud Yaadein. Ritu Kumar An icon of the Indian Fashion industry and a frontrunner in establishing a position for India in the global forum, Ritu Kumars contribution has been impeccable to the fashion fraternity, both nationally and internationally. With almost five decades of train for display, the power excels in both trad itional and western outfits, though pagan attires are her specialty.She was the first women to bring the boutique goal to India, under the name Ritu. Career and triumph Starting at a little scale, Ritu Kumar has diversified her subject areas of art globally. though she excels in contemporary and classic style, she has similarly evolved indo-western fusion to attract the gamut of European buyers. Some of her global achievements include the insistencys for borrow out India, for participation in the International beauty pageants like Miss Universe, Miss World &038 Miss Asia Pacific, respectively. Brand and business enterprise The brand Ritu has acquired great accolades internationally.The actor has not only subdued her piss to the fashion industry, but has also dived into the other sectors that offer luxury to the masses. The brand also launched a fragrance by the name the tree of life. In April 2002, Ritu Kumar launched her new sub brand, LABEL. She has twelve outlets in India, which offer a range of products from the pompous to the contemporary. Ritu Beri Ritu Beri is one of the vellicate Indian fashion designers who have been continuously serving Indian fashion industry with her feminine and offensive designer apparels.Career and triumph Fashion designer Ritu Beri has made a unchanging progress in her life. She started off by designing clothes for friends and relatives. Later on in 1990 she made her first move towards establishing her own fashion studio Lavanya from where she intentional her maiden collection, a couple of which were straight sold. Influenced by Indias rich cultural heritage she has come up with the most sharp designs. She has also been given the challenge of designing for Indian counterpart in the chimneypiece Raiser ceremony of Olympics at Atlanta. isolated from being a fabulous and top fashion designer she is a very good human being. She has got the heart of gold. She is extremely com demon-ridden for faunas for wh ich she has also started a project called Caring means sharing. The funds raise through this collection would go for animal care. This collection would exhibit a wide array of products. This charming woman has the fire to make a difference in the fashion world. Brand and occupation She started participate in International Fashion shows under the brand name of Ritu Beri since 1998.Her notable international clients are former US chairman Bill Clinton, Prince Charles, Moulin Rouge, Nicole Kidman, Hollywood actress Andy McDowell, Supermodel Laetitia Casta, famous Parisian Socialite Mrs. Lagerdere, Langes Swarovski &038 The Swarovski family, Elizabeth Jagger and Jerry Hall. Her notable Indian clients are Madhuri Dixit, rani Mukherji, Preity Zinta, Parmeshwar Godrej &038 Shobha De. Manish Malhotra Fashion designer Manish Malhotra, a passionate fashion savvy has made his special position in the Indian fool Industry. He has beautified the Indian film star celebrities with his impeccabl e designer outfits.Indian designer Manish Malhotra entered into the Bollywood parlance by designing wardrobe for Juhi Chawla. In the list of top young honor fashion designers, he is the most shining star who has been prospered in earning both name and fame. Career and success Manish Malhotra is truly a master of fashion and has achieved a tremendous appreciation. His work has been reward with various awards like Filmfare loot, Showtime assessment Poll Award, Siemens Viewers Choice Award, Bollywood Award and the Lux-Zee Cine Award. He is continuously delivering quality work for fashion boutique day-dream with which he is associated since 1998.This develop star of yesterday has truly become the pride of Bollywood. Brand and Clientele Manish has intentional costumes for almost all top actresses from aesthetic Sridevi, Urmila Matondkar, Shilpa Shetty, and Manisha Koirala to elegant and graceful Aishwarya Rai, Rani Mukherjee and Preity Zinta. Manish has made an incredible contri bution to various megahit light comedy films like Rangeela to romanticist movies like Dil To Pagal Hai, Kaho Na Pyar Hai and Dilwale Dulhaniya Le Jayenge. The highlights of Manishs biography also include designs for Michael Jackson and British super model Naomi Campbell.The high-profile couture store Reverie Manish Malhotra launched by him in 1998 was set up in association with industrialists Yash and Avati Birla which further acquire a tremendous response and the emollient of Mumbai high society and rich non-resident Indians become his clients. Tarun Tahiliani Tarun Tahiliani is a Bollywood celebrity costume designer who is extremely inspired by heathen styles. Tarun Tahiliani started off as a fashion retailer by establishing his own fashion boutique in Mumbai and later went on to start his own brand label called Ahilian.Career and success Tarun Tahiliani is a Bollywood celebrity costume designer who has always been in the limelight. Extremely inspired by heathen styles, fash ion designer Tarun Tahiliani is of the opinion that saree is the most elegant dress that has a great dazzling effect. He thinks it is the most apt apparel for sensuous look and brings out the beauty of India women in the most attractive manner. He experiments with touchs and fabrics and comes up with his own comical classy designs. accord to him Sari has the capability of arousing sensation.He is barely fascinated by Chikan embroidery of Lucknow and is ofttimes incorporated in his designs. He also makes use of beads and semi peculiar stones to embellish the ensemble. He strongly believes that fashion is all about your comfort direct with a particular attire. Brand and Clientele He has intentional apparels for the Indian celebrities like Simi Garewal, Katrina Kaif, Deepika Padukone, Minisha Lamba, and Shilpa Shetty. The highlights of his designs are block printing, bandhini styles, beautiful color combination and rich silhouettes.His bridal collection for both men and women is highly want after by the rich Indian and the NRI clients. He also designs bags and also does character and interior designing for marriages Rohit Bal Style is the mantra for Rohit Bal, the fashion designer from the enduring valley of Kashmir. The pitiful Boy of the fashion world, as Rohit Bal is popularly called, is known for his sophisticated cuts and breathing fabrics. He weaves in the best for both men and women. His creations are a reflection of his own personality- not restrained by any norms. Rohit Bals original mind gives a true bent of spirit in his work as well.Being christened by the clock magazine as the Master of material and Fantasy, he purely live up to the expectations of being among the bandwagon of the Indian fashion industry leaders. Subtle in his pickaxe of colors, Rohit prefers to use pastels and earthy tones to dress up his men and women. However, there is no one-signature style that the designer sticks to. Career and success It was Rohit Bals first coll ection which brought success to this talented designer and since then, there has been no looking back. He has made a name globally. Rohit Bal has designed outfits using almost all fabrics. stock-still khaddar (Indian handloom textile) has been used by the immensely talented designer, to create exclusivity for the raw product and a demand in the market. Rohit has held shows in New York, London, Dubai, Singapore and Paris, including Paris Fashion Week. Rohit Bal was also chosen by the Khadi Gram Udyog, the largest handloom textile operation in India, to work with them. Rohit bagged the Designer of the Year award at the Indian Fashion Awards in 2006. He was also made Designer of the Year at the Kingfisher Fashion Achievement Awards in 2001. His line of designer clothes has been sold at even 15000 USD.His style is innovative and creative and he does not shy off from having popular legends, history, fantasy or folklore on the outfits. Brand and Clientele The brand Rohit Bal created b y the designer has been doing winders in the fashion scenario. He has undefended up a flagship store in Delhi and positioning stores at other places like Mumbai, Bangalore, Ahmedabad, Kolkata and Chennai as well. He also plans to open up stores in warmness East and Europe. After making a name for himself in the fashion fraternity, Rohit has also ventured into the designing jewellery for Kirtilals.He also plans to design and launch mens fashion accessories like cufflinks. The clientele list of this ace designer is a long one, some being celebrities like Uma Thurman, Cindy Crawford, Pamela Anderson, Naomi Campbell and Anna Kournikova. well-nigh of his fashion shows in India, New York, Paris and Singapore are sponsored by The Swatch group and he is also the brand ambassador for their Omega Watches, since 2001. Abu Jani and Sandeep Khosla Contemporary styles and the revival of at rest(p) deeds of art molded neatly into modern fashion brocade This is what Abu Jani and Sandeep Khos la are all about.The duo has made it to the fashion circuit with their veer talent and inventive potentials of a designer. The boys, as the duo are famously known, have made ethnic apparels with a fresh flavor of trends that comes on course of study after year. To bring in a resurgence of traditional deeds of art, the duo has traveled to the remotest area, grasped the art and attractively executed it in their finest of collections. Abu Jani and Sandeep Khosla are among the a couple of(prenominal)er people who have made it big globally. The duo was the first to bring out its collection at Harrods. Career and successAbu Jani and Sandeep Khosla started with a humble beginning and launched their creative line Mata Hari. Soon, the magic of traditional and modern art captivated the interest of all and they launched themselves into the international forum. Their launch into the global forum was with a range of shawls, under the brand name of Shakira Caine mark at Harvey Nichols, Neim an Marcus and Harrods in London, along with Bergdof Goodman in New York and Knightsbridge in UK. Abu Jani and Sandeep Khoslas designer label Jashan, launched in 1989, was previewed at the Save the Children Charity fundraising ball in London.In December 2003, they won the national award for designing some of the fabulous attires for the movie Devdas, which they had designed for Madhuri Dixit, Shahrukh Khan and Jackie Shroff. Brand and Clientele Their clientele list includes the whos who of the film fraternity, of both Bollywood and Hollywood. Besides British base Minister Gordon Browns wife, the designer duo also has dressed celebrities like dame Judi Dench, Dame Maggie Smith, Darcey Bussell, and Sophie Marceau, as its international clients.Apart from creating apparels, Abu Jani and Sandeep Khosla have also ventured into the platform of interior designing, making a mark in this aspect as well. They have designed homes of celebrities like Amitabh Bachchan and Jaya Bachchan, Dimple K apadia and Nikhil and Shewta Nanda. The duo has its retail flagship stores at Mumbai, Bangalore and Delhi. The beautiful and stunning designs of Abu Jani and Sandeep Khosla bring in a feel of traditionalism, within the realms of modernity. Wendell RoderickWendell Roderick is among the few designers who are obsessed with Indian fashion with his art designs drawing inspiration from old-fashioned India. One can be sure that his clothes would have no cogent embroideries and no stiff clothes. They would be uncomplicated to carry, yet give that elegant look that one aspires to have. Wendell Rodericks clothes could be careworn at society at large. His aim, to create a place for Goa in the world map of fashion, has been triumphant only because of his cut off hard work and victorious fashion shows.Career and success It was in 1990 that the designer launched his own label Wendell Roderick. Three years later after launching his own label, Wendell Roderick shifted base to Goa, creating sp lendid collections every time, for the most part inspired by Tibetan Monasteries, tribal symbols of Shiva and Vishnu, the Harem at Istanbul, Tattoos of the Lambadi folk and Clothing the Soul. Wendell Roderick was the first Indian who had got an fortune to display his collection at the worlds largest clip fair at IGEDO, Dusseldorf.Apart from designing, he is also concerned with other sectors of the industry, like addressing on World Costume History, earn for the countrys leading womens magazine, Chairman of the courses committee at the Board of Technical Education, appointed by the Government of Goa, and member Advisory Board of Fashion Institutes and Lakme Fashion Week. He is also a Patron of the Kasturba Gandhi Memorial Trust, Goa that promotes handspun Khadi. Wendell retails at countrys best stores, including the celebrated Wendell Rodricks Design dummy in Panjim. Brand and ClienteleWendell Roderick has through a lot of work state of Goa. He has designed uniforms for the Goa State duty Police, the Four Seasons, the Goa Marriott Resort, the Vasco Sports Club football police squad and the staff of the Goa Tourism Development Corporation. Internationally, he was involved with designing advertisements for Wellspun, Delsey, SWATCH Bijoux, Breguet and Raymond Weil. He has realize a lot of recognition in the fashion circuit and has amused people with the simplicity projected in his designs. ELLEs Nirja Shah, models like Achla Sachdev and Nina Manuel keep raving at his designs.The designer has also worked with renowned Kathak dancer Daksha Sheth. repair now, he plans to launch a ledger on Goas clothing tradition. Rina Dhaka he Goddess of Oomph of Indian fashion, designer Rina Dhaka styles clothes with a lot of fun. Being in the industry for quite some time, Rina feels that globalization has opened up avenues for young and propellent women and with it, the options of women designers as well. To be in sync with demand for comfortable, yet stylish outfits for offices, designers are trying out all possibilities of being creative. Rina Dhaka emphasizes silhouette and is willing to take risks.In one collection, she mixed fur and boots with her Indian outfits, to create a unique look. Every time, Dhaka tries to give quadruple to five looks to in her collection. Career and success It was very early in her career when Rina got accolades for one of her design for the Miss India resolution from Rohit Khosla, the only ingenious designer of that time. The hike acted as a booster for Rina, who was all the more excited to bring out the best in her. Her first show in Singapore The take up of Indian Haute Couture met with a thumping success. Rina has also won a Yuva Rattan award in career, which is spread over almost three decades now.She is best known for her theme collections sheer trousers, crochet, stretch jersey, woolens and spider web motifs. western wear still remains an area of dominance, though she also designs ethnic and establish ed attires. She prides on the fact that her pieces can be worn as separates. Attaining a lot of success nationally, Dhaka has also achieved accredits internationally. Her works were have in magazines, such as fashion and Elle. Brand and Clientele Rina Dhaka has her collections, under the label Rina Dhaka, in stores like Carma-Delhi, Design Studio-Mumbai, Kimaya-Mumbai, Selfridges-London, Coin-Italy and Lord and Taylor-New York.She has also opened a studio in Hauz Khaz crossroads for Lycra in Delhi. The clientele list of this blustering designer includes eminent personalities such as Naomi Campbell, Uma Thruman, Susan Fales Hill, Molly Simns, Tara Palmen Tomkison, Lara Dutta, and Diana Hayden. Her work has been featured in publications such as Marie Claire Paris, Madame Figaro Paris, Vogue London, New York Post, Vanity Fair, etc. Manish Arora Manish Arora is an Indian fashion designer based in New Delhi. In early 2011, he was appointed as creative director of the womenswear colle ction of the French fashion house Paco Rabanne.Born and brought up in Bombay (now Mumbai), Manish was analyse to graduate in Commerce, when he decided to change his career path and apply for the National Institute of Fashion engineering science in New Delhi. He gradatory in 1994 after winning the Best Student Award. Career and success In 1997 Manish Arora launched his own label Manish Arora and started retailing in India. Three years later, Manish participated in the first-ever India Fashion Week held in New Delhi and represent India at the Hong Kong Fashion Week. Arora launched his second label, tip Fry, in 2001.This colorful, sportswear-styled line was created in association with the athletic apparel manufacturer Reebok. During 2002 Manish opened his first flagship store, Manish Arora seek Fry, in New Delhi and in the following year opened a second store in Mumbai. Another successful presentation at India Fashion Week (2003) led to a stocking deal with the fashion house M aria Luisa (Paris) and the beginning of a successful export business. He had a successful debut at the London Fashion Week in September 2005 and current an overwhelming response from the press as well as the buyers.Manish opened his first Manish Arora franchise store in Villa Moda, capital of Kuwait and another Manish Arora Fish Fry store at Crescent, New Delhi in 2006. In 2007 the first Fish Fry for Reebok creation store opened at the tend of Five Senses, New Delhi, and Arora teamed up with neutralize and cosmetics giant MAC for designing a signature collection. He has also collaborated with Swatch for a limited edition of watches. In 2008, once again, Reebok launched the RBK Fish Fry Collection 2008, an single(a) lifestyle range designed by Manish Arora. Indian by Manish Arora, a brand designed for the growing Indian market for womens wear, is licensed to another fashion company. Manish was invited to show his collection at the Fashion in Motion exhibition held at capital of Seychelles and Albert Museum, London in September 2007. By 2009 Manish owned four stores in India and sold his collections to more than 80 retailers worldwide. Brand and Clientele The three famous brands of Manish Arora are Manish Arora, Fish Fry and Paco Rabanne. In terms of clientele, Manish Arora is mostly associated with pop divas like Katy Perry, Rihanna and Lady waste and other international A list celeb clients